It all started at Maroubra Beach in Sydney in Australia about middle of 2021. Being in the ocean and on the sand every day towel has become one of the most used "clothing" pieces.
I have been looking online and in local stores for a beach towel that would meet my needs of everyday use towel that is large on the beach, small in the bag, easy to carry, dries quickly, doesn't hold sand looks good and is environment friendly.

Sounds probably too picky, right? Correct that's what I've discovered soon too. It has not been a big deal to find a towel that meets one, two or sometimes even three of my criteria but that just has not been enough.

So there has been an option to cut off some requirements and get a conventional towel but that has not been a way I wanted to go.
I've decided to try to make a new unique towel that would meet all my requirements of the best beach towel. After doing some research and testing samples and different products I've found couple of products that more less have met some of my requirements.

The next task was put all that together and create something unique which has actually happened after couple of tries and we have passed the first step getting a perfect material, shape and size.
Then design. The goal has been original, modern, eye-catchy and not disturbing pattern which we hope we've succeeded as well.

Part three, actually useful bag. I love sustainability so having a bag that would be used only once for the new towel and never more would be an unacceptable waste. Therefore I created the design matching drawstring bag with mesh bottom for better ventilation.

When Ocean Towel was born I though why to have it just for myself and not to share such a great product with my friends. So I have tried give it as a gift to couple of my best friends and that's where actually the big Ocean Towel project started. As my friends have loved the towel there has been a demand for more from their friends and so on and we have begin building an Ocean Towel family. And to make it easier for everyone we have build one online store and here you are now. So thank you for coming and being part of this amazing story.

I can do all my favourite activities thanks to the beach and ocean so that is why the name of the towel. But I have though there might be something that the brand can give back. And as I already have another brands Sockies that supports wildlife, animal rescues and shelters through HELP2PAWS and T-bottle that supports ocean life through DROP4OCEAN, the obvious choice was to join these amazing programs with Ocean Towel too. What that means? From now not only every T-bottle purchase gives money for ocean and ocean life support and the same happens after every Ocean Towel purchase.

Martin, THE FOUNDER